Patience because it really takes significant time and an honest effort to bring your vision to life. My go-to tips for burnout include: Patience, perseverance and decisiveness. Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”? My goal is always to make the experience as easy and honest as possible for consumers. My company, Smarty, provides coupons and cashback to online shoppers during the checkout process. Some of them may just be exciting ideas, though, so the challenge is always bringing your focus back to your existing product and to continue adding value for your product’s users. I feel like I’m always working on exciting projects! Once you get into creating stuff, infinite ideas cross your mind on a daily basis. Lesson learned: Always know your numbers.Īre you working on any new exciting projects now? How do you think that might help people? But I didn’t want to sound small, so I threw out a random revenue figure, and the guy on the other side said that “Your revenue is double that of ours. Clearly, we didn’t have any at that time. At one of my earlier startups, I was on a call with a company that I was looking to partner with, and someone asked me our revenue numbers. Grow big and then we can have a discussion, they’ll tell you. More often than not, as you are starting out, you will hear that you are too small to work with or you are not worth our time. And buying my own RAM was not an option.Ĭan you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson or take away you learned from that? Yet getting the RAM would have helped my productivity as an engineer, which would have paid off that cost in a few weeks. I had to fill out so much paperwork and go through an approval cycle - only to eventually get rejected. But I learned very quickly that big companies often have too much bureaucratic weight that not only slows them down but also demotivates younger people on their team.Īt one of those companies, I put in a request to double the RAM on my computer (from 64Mb to 128 MB). SMARTY LLC SOFTWAREClearly, we have come along a long way, and it’s been exciting to walk through all these changes that technology has brought us.Ĭan you share the most interesting story that happened to you since you started your career?Įarly in my career, I had a strong value system of working for big companies because they can provide the right software and hardware infrastructure and investment to build out systems that can scale. Solving problems on the internet is still something about which I am passionate. The dot com era boomed right as I was graduating from school, so working on internet products was an exciting thing to do. Previously, I have worked in the Influencer Marketing space - I founded SocialMob and worked on payment platforms. With an engineering background, I have always been driven to build products and solve problems. Can you tell us a story about what brought you to this specific career path? Thank you so much for joining us in this interview series! Before we dive in, our readers would love to learn a bit more about you. Porwal has an MBA from Cal Lutheran and an engineering degree from Bangalore Institute of Technology in India. retailers such as Target, Walmart, and Best Buy. Smarty also lets shoppers earn cashback and has evolved to include online price comparison and protections for shipping and returns. Smarty intelligently makes online shopping time and cost efficient for consumers by eliminating the endless search for coupons and promo codes and adding the best ones directly in the users’ shopping carts. Porwal created Smarty with an inherent goal to build confidence for the Smarty user during the shopping process, leading them on the fastest path to the best possible deal while helping retailers with the conversion, and keeping them challenged to offer the best possible deal. Prior to Smarty, he founded the influencer marketing platform, which serviced big brands like AOL and Huffington Post. He is an entrepreneur with 20+ years of experience in finance and consumer technology, with a background in software development. SMARTY LLC SERIESAs part of our series about the future of retail, I had the pleasure of interviewing Vipin Porwal, CEO and founder of Smarty, a premiere shopping destination that makes online shopping ‘smart’.
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